🌸 The All Swell Wholesale Collective

Because community > corporate — we’re putting purpose (and commission) into the hands of women who believe in lifting each other up and helping us share All Swell with shops that believe in women, community, and the joy of life by the sea.

When we started growing wholesale, we thought about hiring a traditional sales rep — but that didn’t feel like us. We’d rather give those commissions to the women who already love All Swell and want to help spread it across the coast.

We believe your local shops know you best — and that genuine, face-to-face connections are what build lasting community. We’re not looking for cold calls or corporate sales; we’re looking for real conversations. Walk into your favorite boutique, tell them why you love All Swell, and help us bring our message of joy, inclusivity, and sisterhood to their shelves.

There’s no limit to how many shops you can connect us with.
Each new boutique that places its first wholesale order earns you 10% commission — so if you bring in ten stores that each place a $1,000 order, you’ll earn $1,000 while helping small businesses discover something special.

It’s community over corporate, heart over hustle — and we can’t wait to grow this wave together. 🌊

💕 How It Works

  1. Join the Collective — Sign up to get your personalized All Swell referral link.

  2. Share the Swell — Give your link to shops, boutiques, or coastal stores that would love to carry All Swell.

  3. Earn Commission — When your referred shop places their first order of $300 or more, you’ll earn 10% commission as a thank-you for helping us grow.

  4. Keep the Connection — When they reorder, you’ll earn reorder bonuses and stay part of their ongoing success story.